The Value of Data Visualization

The Value of Data Visualization

In this brief video, Dr. David Cieslak, Chief Data Scientist at Aunalytics, discusses the value that data visualization brings to data analytics. Whether you’re using a simple tool such as Excel or a BI software such as Tableau, creating a visual representation of your data allows it to be consumed by a much broader and less technical audience. Whether you’re a marketing specialist, a loan officer, or a bank president, a well-designed and up-to-date dashboard greatly improves your ability to understand and work with your data in a way that lists and spreadsheets can’t.

Aunalytics’ Daybreak Dashboards for Financial Institutions offer a variety of data visualization options such as the Customer Profile dashboard, which provides a 360-degree view of each customer, the Lending KPI dashboard, which provides overall and detailed lending performance across your organization, and the Marketing KPI dashboard, which allows for targeted campaigns to reach the right customer at the right time with the right product. With Aunalytics, you get the technology and the expertise required to turn your disparate data into easily understandable insights through the Daybreak Dashboards.

David Cieslak, PhD, is the Chief Data Scientist at Aunalytics since its inception and leads its Innovation Lab in the development and delivery of complex algorithms designed to solve business problems in the manufacturing/supply chain, financial, healthcare, and media sectors. Prior to Aunalytics, Cieslak was on staff at the University of Notre Dame as part of the research faculty where he contributed on high value grants with both the federal government and Fortune 500 companies. He has published numerous articles in highly regarded journals, conferences, and workshops on the topics of Machine Learning, Data Mining, Knowledge Discovery, Artificial Intelligence, and Grid Computing.

Focusing on Business Outcomes Leads to Analytics Success

Most organizations today realize that their everyday data holds value, yet is a resource that often remains untapped. Community banks and credit unions in particular are beginning to see the necessity of investing in these initiatives to compete with large banks and fintechs. However, despite investment in technology solutions that enable advanced analytics, many organizations still fail to succeed in realizing the value. According to Gartner, through 2022, only 20% of analytic insights will actually deliver business outcomes. Why do so many of these projects fail? For many organizations, they lack a clear vision of success. Their success measures should not be to simply build a data warehouse or hire a data analyst. The success measures should center around specific business outcomes.

In the video clip below, Rich Carlton, President and Chief Revenue Officer at Aunalytics, talks about how the right combination of technology, data and analytics talent, and a focus on achieving specific business objectives leads to analytics success.

Aunalytics provides an end-to-end data and analytics solution, including the technology, talent and expertise to help organizations focus on achieving actionable business outcomes. This insights-as-a-service model removes the pressure of building up an analytics infrastructure so businesses can focus their energies on realizing the value in their data much sooner. To learn more about how Aunalytics empowers community banks and credit unions with the ability to turn their data into actionable insights, watch our webinar, “Enhance Customer Experience and Increase Market Share with AI-Driven Personalized Interactions.”

Daybreak Smart Features with Kate Siupinski

Daybreak Smart Features & Implementation: An Interview


Daybreak Smart Features & Implementation: An Interview

Kate, Director of Client Success Advisory at Aunalytics, talks about her background in the financial services industry and how Daybreak's Smart Features benefit banks and credit unions.

Daybreak is a Customer Data Platform Encompassing Ingestion to AI for an End-to-End Analytics Solution

Daybreak: an end-to-end customer data platformAs technology advances and AI and advanced analytics are becoming mainstream, consumers have grown to expect a more personalized experience from their bank or credit union. This is especially important for midsized community financial institutions as they rely on their white-glove service to compete against large national banks. Having a customer data platform that not only integrates, aggregates, and cleans customer-centric data, but also makes it easy to gather actionable insights using AI and machine learning is essential. Gartner reports that by 2024, 75% of organizations will have deployed multiple data hubs to drive mission-critical data and analytics sharing and governance. While this is a high priority initiative for many organizations, community banks and credit unions frequently don’t know where to start, or get stuck trying to piece together various tools to build a customer data and analytics solution on their own. Now, there is a better answer.

Daybreak is an end-to-end data and analytics solution, providing daily insights powered by a robust data platform, financial industry intelligence, and AI-powered insights. In the current market, it can be difficult for midsized financial institutions to hire the technical talent for complex data management and advanced analytics. Aunalytics provides clients with the right tools, resources, and support throughout our end-to-end process. The right foundation is essential for a successful AI, machine learning, and predictive analytics journey.

Watch the video below to see why an end-to-end customer data platform is the ideal solution for community banks and credit unions:

Daybreak allows community banks and credit unions to compete with large financial institutions by…

  • Understanding customers,
  • Optimizing processes, and
  • Revealing actionable insights.

See how Daybreak Customer Intelligence for Financial Institutions is the customer data platform that makes it easier for community banks and credit unions to gain actionable insights and achieve positive business outcomes.

Enhance Customer Experience Webinar

Webinar: Enhance Customer Experience and Increase Market Share with AI-Driven Personalized Interactions


Enhance Customer Experience and Increase Market Share with AI-Driven Personalized Interactions

Aunalytics CMO Katie Horvath explains how midsized banks and credit unions can enhance the customer or member experience by becoming more data-driven. Employing these strategies can lead to increased revenue, lower expenses, and increased operational efficiencies.

Fill out the form below to receive an email with a link to the webinar.

Aunalytics is a data platform company. We deliver insights as a service to answer your most important IT and business questions.

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Proactive Security Measures Prevent Security Attacks

Proactive Security Measures Prevent and Mitigate Cybersecurity Attacks

Does your enterprise’s security stand up to today’s threats? Cyberattacks have increased to higher than ever levels and bad actors are attacking with increasing sophistication. It has been reported that ransomware attacks increased over 90% in 2021, with demands for payment skyrocketing into tens of millions of dollars. In addition, with remote work more prevalent than ever, most businesses now hold some form of sensitive data in the cloud and workers access company data from remote locations. Securing many different locations can be a challenge. Because of these factors, your security infrastructure in place today may still have gaps. Fortunately, proactive security prevents cyberattacks. Therefore, a security operations center (SOC) is the most essential element of modern security. But SOCs are expensive, complicated, and far beyond the reach of most small to midsize enterprises. Plus, security expertise is not easy to recruit and retain internally.

At Aunalytics, we constantly enhance our knowledge to keep up with progressively complex attacks. Aunalytics provides proactive measures for prevention, detection & response by identifying vulnerabilities and threats through a single, unified service. Our data platform examines intel from different sources with the goal of providing insight to your organization needed to best protect your technology environment. Pairing our data platform with the top cybersecurity solutions in the industry gives our clients peace of mind with our complete, holistic approach.

Watch the video below to learn more about Aunalytics Security solutions:

Since proactive security prevents cyberattacks, businesses need access to expert skills in cloud security and data security, which is not standard in mid-market IT departments. That is why our Aunalytics Advanced Security solution includes everything mid-market businesses need to manage risk, including:

  • Comprehensive security operations solutions
  • Customized security alerting and vulnerability prioritization
  • Proprietary, cloud-based security platform
  • Continuous vulnerability scanning
  • Predictable, consistent pricing
  • Threat intelligence and other security data
  • Dedicated security engineers X 24×7 detection and response

When your business requires the highest level of security, Aunalytics has you covered. Our security experts stay up to date, so you can focus on your business.

Integrate Wrangle Siloed Data into a Single Source of Truth

Integrate & Wrangle Siloed Data into a Single Source of Truth with Aunsight Golden Record

Integrate Wrangle Siloed Data into a Single Source of TruthAunsight Golden Record™ gives your organization the ability to easily integrate and wrangle siloed data from disparate systems into a cleansed, single source of truth across your enterprise. Our cloud-native platform cleanses data to reduce errors. Golden Record as a Service matches and merges data together into a single source of accurate business information. As a result, you receive access to consistent, trusted data across your organization in real-time for better decision making.

With Aunsight Golden Record, you don’t need dedicated resources with deep technical knowledge of code writing, data mapping, and building data models to perform months of mapping projects or build custom APIs. Pre-built smart API plugins easily profile your data and connect your sources to the platform in minutes. With a large library of available plugins, Aunsight Golden Record integrates all of your data sources and third party sources. From data silos to clean, integrated data to golden records of accurate business information.

Watch the video below to learn more about Aunsight Golden Record:

Aunsight Golden Record includes features that automate tasks required to the integrate and wrangle siloed data:
  • Data Integration: No custom code or glue code required to use our platform. We’ve done the heavy lifting—just configure and go. Powerful pre-built connectors enable seamless integrations in minutes.
  • Data Mapping: Auto-map to all your data sources. No more gruesome mapping projects to move your data. Find the data you are looking for quickly and easily with automatic schema discovery.
  • Data Quality: Automated data quality checks, cross system comparisons and data quality notifications help you set and enforce data quality standards. Use data profiling results to set quality checks based upon expected values, ranges and anomalies.
  • Data Matching & Merging: Automate de-duplication and relationship discovery of data across all your systems using fuzzy matching algorithms and ML on individual data fields. Combine data in motion in real-time from multiple sources to build and maintain a Golden Record that can be trusted.
  • Data Governance: Data flow events are automatically retained and captured to show you where data came from and where it goes—changes made to your data over time are tracked in our audit trail timeline. Build a data catalog or dictionary as a foundation for governance.
  • Data Delivery: Replicate your Golden Records of accurate business information forward to data warehouses, data lakes, dashboards or reporting applications. Our bidirectional sync allows you to write the accurate information back to source systems so that your entire organization operates off of the same information.

Our solution provides technology and automation of data integration and wrangling, so you can focus on achieving business outcomes. Click here to learn more about Aunsight Golden Record.

Daybreak Predictive Customer Insights

Predictive Customer Insights Drive Positive Business Outcomes for Community Banks and Credit Unions

Daybreak includes both the technology and expertise to give organizations predictive customer insights

Daybreak™ Customer Intelligence for Financial Institutions uses data from across your enterprise to reveal actionable, predictive customer insights. As a community bank or credit union, you know that providing white glove service is your competitive differentiator. The ability to anticipate needs not only leads to happy customers and members, but also leads to increases in revenue and reduced costs. But in order to make accurate predictions, you need access to the right data.

We know that transactional data tells a story…if you can interpret it. Reports from banking cores only show you the past. You need to be proactive—predictive customer insights enhance your white glove services so you can compete with larger financial institutions. We also know that smaller financial institutions usually don’t have the technical talent for advanced analytics, machine learning, and AI, or don’t know where to start to become data-driven. As a result, they do not achieve value from technology investments.

At Aunalytics, we believe that it takes the right combination of people and technology to achieve value. Daybreak gives you access to a team of technical experts paired with an end-to-end data platform. Instead of trying to piece together tools and technologies, we build and maintain the solution for you.

Watch the video below to learn more about the benefits of Daybreak’s predictive customer insights:

With Daybreak’s customer intelligence insights, you can:

  • anticipate customer and member needs by offering the best product at the right time,
  • grow relationships by winning business when your customers have products with competitors,
  • reduce risk by predicting likelihood of loan default at the time of application, and recognize who is at risk for crypto-fraud, and more.

Daybreak provides an end-to-end solution, including both technology and expertise, so you can focus on business outcomes. Click here to learn more about the Daybreak solution.