Cyberattacks and Financial Institutions in 2021
Cyberattacks and Financial Institutions in 2021: What You Need to Know, and What You Need to Do to Thwart Threats
For the past six years, the finance sector has been ranked #1 as the most cyberattacked industry. Even so, in 2020, attacks against banks and other financial institutions climbed an incredible 238% followed by a further impressive 118% increase in 2021.
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Aunalytics is a data platform company. We deliver insights as a service to answer your most important IT and business questions.
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How to Leverage Your Data to Win Against National Banks
How to Leverage Your Data to Win Against National Banks
As with many businesses, midsize and community banks have a plethora of data that is typically siloed across many systems throughout the organization. Learn how advanced analytics and valuable business insights can empower these organizations to improve customer relationships and drive competitive advantage.
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Aunalytics to Showcase Daybreak for Financial Services in October at Industry Events Attended by Bankers and Credit Unions from Illinois, Indiana, Iowa, and Pennsylvania
Leading Data Platform Provider Will Demonstrate How Community Banks and Credit Unions Can Gain a Competitive Edge with Advanced Data Analytics Solution
South Bend, IN (September 30, 2021) - Aunalytics, a leading data platform company delivering Insights-as-a-Service for enterprise businesses, will feature its advanced data analytics solution for midmarket community banks at five industry events attended by bankers and credit unions from Illinois, Indiana, Iowa, and Pennsylvania in October. Aunalytics Daybreak™ for Financial Services enables financial institutions to more effectively identify and deliver new services and solutions for their customers so they can better compete with large national banks.
Aunalytics will demonstrate Daybreak for Financial Services at:
- Illinois Bankers Association BankTech Conference, October 7
- Indiana Bankers Association Mega Conference, October 11-13
- Iowa Bankers Association Tech Conference, October 26-27
- Illinois Credit Union League 2021 Annual Convention, October 28-29
- PA Bankers 2021 Convention, October 30-November 1
Aunalytics’ Daybreak for Financial Services offers the ability to target, discover and offer the right services to the right people, at the right time. The solution empowers mid-market financial institutions with advanced analytics and valuable business insights to improve customer relationships, strategically deliver new products and services through data-driven campaigns, and increase competitive advantage with Aunalytics’ side-by-side digital transformation model.
Built from the ground up for credit unions and midsize community banks, Daybreak for Financial Services is a cloud-native data platform that enables users to focus on critical business outcomes. The solution seamlessly integrates and cleanses data for accuracy, ensures data governance, and employs artificial intelligence (AI) and machine learning (ML) driven analytics to glean customer intelligence and timely actionable insights that drive strategic value.
With daily insights powered by the Aunalytics cloud-native data platform, industry intelligence, and smart features that enable a variety of analytics solutions for fast, easy access to credible data, financial services users can find the answers to such questions as:
- Which customers with a credit score above 700 are most likely to buy a HELOC?
- Who are my current members with a HELOC that are utilizing less than 25% of their line of credit?
- Who are my current customers that have a loan and not a deposit account?
- Who has a mortgage or wealth account with one of my competitors?
- Which loans were modified from the previous day?
“Financial institutions have a massive amount of data that is typically siloed across the organization, making it difficult and time consuming to aggregate and integrate for higher business value,” said Rich Carlton, President, Aunalytics. “Aunalytics’ Daybreak for Financial Services enables them to harness the power of their data to gain valuable insights and better target and deliver new services and solutions for their customers so they are better positioned to compete with national banks. We look forward to meeting with bankers and credit unions from Illinois, Indiana, Iowa, and Pennsylvania and show how our advanced data analytics solution can help them intelligently anticipate customer needs and deliver the right products and services at the right time.”
Tweet this: .@Aunalytics to Showcase Daybreak for Financial Services at Industry Events Attended by Bankers from Illinois, Indiana, Iowa, and Pennsylvania #FinancialServices #Banks #CreditUnions #Dataplatform #DataAnalytics #Dataintegration #Dataaccuracy #AdvancedAnalytics #ArtificialIntelligence #AI #Masterdatamanagement #MDM #DataScientist #MachineLearning #ML #DigitalTransformation #FinancialServices
About Aunalytics
Aunalytics is a data platform company delivering answers for your business. Aunalytics provides Insights-as-a-Service to answer enterprise and mid-sized companies’ most important IT and business questions. The Aunalytics® cloud-native data platform is built for universal data access, advanced analytics and AI while unifying disparate data silos into a single golden record of accurate, actionable business information. Its Daybreak™ industry intelligent data mart combined with the power of the Aunalytics data platform provides industry-specific data models with built-in queries and AI to ensure access to timely, accurate data and answers to critical business and IT questions. Through its side-by-side digital transformation model, Aunalytics provides on-demand scalable access to technology, data science, and AI experts to seamlessly transform customers’ businesses. To learn more contact us at +1 855-799-DATA or visit Aunalytics at https://www.aunalytics.com or on Twitter and LinkedIn.
PR Contact:
Denise Nelson
The Ventana Group for Aunalytics
(925) 858-5198
dnelson@theventanagroup.com
PA Bankers 2021 Convention
PA Bankers 2021 Convention
JW Marriott Marco Island Beach Resort, Marco Island, FL
Aunalytics is excited to attend the PA Bankers 2021 Convention as a Silver Sponsor
Aunalytics will be attending the PA Bankers 2021 Convention in Marco Island, FL as a Silver Sponsor, and will be sponsoring the Everglades Airboat Excursion. Aunalytics has developed Daybreak™ for Financial Services to enable community banks to more effectively identify and deliver new services and solutions for their members so they can better compete with large national banks.
2021 Illinois Credit Union League Annual Convention
Illinois Credit Union League Annual Convention
Chicago Hilton, Chicago, IL
Aunalytics presents Daybreak at Illinois Credit Union League Annual Convention
Aunalytics will be demonstrating Daybreak™ for Financial Services at the Illinois Credit Union League Annual Convention in Chicago, IL. Daybreak enables credit unions to more effectively identify and deliver new services and solutions for their members so they can better compete with large national banks.
2021 Iowa Bankers Association Technology Conference
Iowa Bankers Association Technology Conference
Airport Holiday Inn, Des Moines, IA
Aunalytics is excited to demo Daybreak at the Iowa Bankers Association TECH21 Technology Conference
Aunalytics will be demonstrating Daybreak™ for Financial Services at the Iowa Bankers Association Technology Conference in Des Moines, IA. Daybreak enables community banks to more effectively identify and deliver new services and solutions to their customers by utilizing machine learning and AI so they can better compete with large national banks.
2021 Indiana Bankers Association Mega Conference
Indiana Bankers Association Mega Conference
Indiana Convention Center, Indianapolis, IN
Aunalytics proud to present Daybreak as a Gold Sponsor at 2021 IBA Mega Conference
Aunalytics will showcase its Daybreak™ for Financial Services cloud-native data platform as a Gold Sponsor at the 2021 Indiana Bankers Association Mega Conference. Daybreak seamlessly integrates and cleanses data for accuracy, ensures data governance, and employs AI and machine learning to glean customer intelligence from transactional data and timely actionable insights that drive strategic value.
Illinois Bankers Association 2021 BankTech Conference
Illinois Bankers Association BankTech Conference
Chicago Marriott Southwest, Burr Ridge, IL
Rich Carlton, Aunalytics President & CRO, to present "How to Leverage Your Data to Win Against National Banks" at IBA BankTech Conference
Rich Carton of Aunalytics will be presenting “How to Leverage Your Data to Win Against National Banks” during the Innovator’s Showcase of the Illinois Bankers Association BankTech Conference. Aunalytics is also excited to demonstrate the Daybreak™ for Financial Services cloud-native data platform that enables users to focus on critical business outcomes. Daybreak seamlessly integrates and cleanses data for accuracy, ensures data governance, and employs AI and machine learning to glean customer intelligence from transactional data and timely actionable insights that drive strategic value.
What is a Product Propensity Report?
Cultivating a long-term customer relationship requires intelligent marketing efforts based on a solid understanding of the types of products a particular customer or group of customers would most likely be interested in based on their past behavior. Aunalytics has nearly a decade’s worth of experience assisting our clients with data analysis projects and now offers the fruits of that experience as the Product Propensity Report Framework for our Daybreak™ Analytic Database subscribers. The Product Propensity Report Framework (PPRF) provides a customized dataset with an individualized analysis of every customer’s propensity for new financial services products by type. Think of it like a PivotTable in Excel with a row for every customer and columns representing each of the products your institution offers with a propensity score showing the likelihood that customer might opt for that product.
The preceding example is purely illustrative since every Product Propensity Report is customized to the types of products and services offered by our clients, but it shows the general structure of how such a report might look like for a client offering five different products. In this example, customers receive a decimal score (0-1) for each product, or an indication that the customer already has that product (NA). In this example, we can see that Jane Smith is predicted to be very likely to open a checking account or possibly a credit card account, whereas John Doe and Jill Ramos will likely open a credit card account, and Jack Jones will most likely be interested in a retirement account.
Aunalytics generates these Product Propensity Reports for clients based on a machine learning algorithm that learns about new accounts opened from your organization’s historical data. This algorithm digs into data about transactions and current product utilization to construct a model that can identify future customers’ propensities based on patterns in this data. The output of this model is tailored uniquely to your organization’s product offerings and trained on your organization’s data in order to provide you with reporting that gives you a deeper glimpse into what your customers are after and how best to tailor your outreach to connect those customers with the products and services they are most interested in.
