Investment in Artificial Intelligence is Vital for Banks and Credit Unions
Has your bank or credit union made investments in artificial intelligence yet?
Advances in artificial intelligence (AI), and the promise it holds for the future, have been making news all year. And it’s no wonder that financial institutions are taking notice—a recent survey from the Economist Intelligence Unit found that 77% of bankers believe that unlocking value from AI will be the differentiator between winning and losing banks. Yet, many institutions are falling behind in AI maturity.
Despite its promise, making a large investment in artificial intelligence may seem risky to many midsized financial institutions. Hiring talent, developing a data management and analytics strategy, building a data platform, and creating AI models can be both time- and resource-intensive. Banks and credit unions want to ensure that the efforts spent to get an AI program off the ground will yield a high ROI, especially in times of economic uncertainty. Yet, failure to innovate and make progress toward digital transformation is not always an option in the highly competitive landscape.
Financial institutions find many uses for AI technologies
Thankfully, an investment in artificial intelligence can improve many processes across an institution. AI can optimize both time- and resource-intensive tasks, decrease risk, and increase revenue by improving the customer experience. For instance, by applying AI and machine learning algorithms to transactional data, banks and credit unions can gain insights into customers or members’ habits and preferences. Some use cases include:
- Detecting and preventing fraud
- Identifying loan default risk at the time of application
- Predicting customer churn
- Winning back business by discovering customer payments going to competitors, and subsequently making a more attractive offer
- Predicting the next best product for each customer then targeting them with the right product at the right time
- Calculating customer value scores in order to better allocate resources to target more valuable customers
Don’t get left behind
Large banks are already utilizing artificial intelligence use cases at scale. In a recent letter to shareholders, Jamie Dimon, Chief Executive Officer of JPMorgan Chase wrote, “Artificial intelligence (AI) is an extraordinary and groundbreaking technology. AI and the raw material that feeds it, data, will be critical to our company’s future success—the importance of implementing new technologies simply cannot be overstated.”
Because of this focus, his company has made tremendous investments in AI. They currently have over 300 AI use cases in production, and employ almost 3,000 people in data management, data science, and AI-research-related roles. This underscores how vital these new technologies are to success in the future.
Unfortunately, not every institution has access to talent and technology at the scale of JPMorgan Chase. That’s why Aunaytics has developed a cloud-based data and analytics platform to provide data management, advanced reporting, and predictive AI and machine learning solutions for midsized community banks and credit unions.
Daybreak for Financial Services allows institutions to learn more about their customers and members in order to provide a better overall experience—which in turn reduces risk, increases wallet share, and reduces expenses.
The Truth About Artificial Intelligence in Business
Is the existence of Skynet imminent or is that simply a sci-fi trope? In this brief video, Dr. David Cieslak, Chief Data Scientist at Aunalytics, talks about the capabilities of Artificial Intelligence in business, some potential concerns with AI, and where the technology is headed in the future.
While there exists a broad range of applications for AI, in the business world, this technology has the potential to drastically change how we understand our customers and how we use our data to interact with them. Once created and trained with customer data, AI has the ability to quickly provide suggestions and insights that would otherwise be prohibitively difficult or even impossible to observe on your own.
For example, Aunalytics’ Daybreak for Financial Institutions platform uses a proprietary AI model that can predict when a customer or member is likely to churn, to suggest which product to promote based on what that specific person is most likely to buy, to identify where the best branch locations are, and more. These types of insights are hiding in your data, simply waiting to be uncovered. To learn more about the business applications of AI, you can view the extended interview here.
David Cieslak, PhD, is the Chief Data Scientist at Aunalytics since its inception and leads its Innovation Lab in the development and delivery of complex algorithms designed to solve business problems in the manufacturing/supply chain, financial, healthcare, and media sectors. Prior to Aunalytics, Cieslak was on staff at the University of Notre Dame as part of the research faculty where he contributed on high value grants with both the federal government and Fortune 500 companies. He has published numerous articles in highly regarded journals, conferences, and workshops on the topics of Machine Learning, Data Mining, Knowledge Discovery, Artificial Intelligence, and Grid Computing.
A Data Scientist's Thoughts on Artificial Intelligence, Business, and the Future
A Data Scientist's Thoughts on Artificial Intelligence, Business, and the Future
In this interview, David Cieslak, PhD, the Chief Data Scientist at Aunalytics, describes complex analytics concepts such as artificial intelligence, machine learning, and deep learning, and explains how they are useful for businesses today—and will continue to be in the future. David has been with Aunalytics since its inception and leads its Innovation Lab in the development and delivery of complex algorithms designed to solve business problems in the manufacturing/supply chain, financial, healthcare, and media sectors.
Fill out the form below to receive an email with a link to the interview.
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A Data Scientist's Thoughts on Artificial Intelligence, Business, and the Future
A Data Scientist's Thoughts on Artificial Intelligence, Business, and the Future
In this interview, David Cieslak, PhD, the Chief Data Scientist at Aunalytics, describes complex analytics concepts such as artificial intelligence, machine learning, and deep learning, and explains how they are useful for businesses today—and will continue to be in the future. David has been with Aunalytics since its inception and leads its Innovation Lab in the development and delivery of complex algorithms designed to solve business problems in the manufacturing/supply chain, financial, healthcare, and media sectors.
Do you have the tools and talent to set your organization up for analytics success?
Most business leaders would agree: data is a valuable asset. Having up-to-date, accurate data with which to make data-driven decisions currently gives organizations an edge, but eventually, this will become table stakes in most industries, simply to remain competitive. However, an up-front investment in a strong technical foundation and a shift to embrace analytics culture throughout the organization are required to achieve analytics success.
Unfortunately, there are many challenges to overcome when trying to bring siloed and dirty data from multiple sources across your business to a single place to be analyzed, including a lack of time and manpower, and the need for data points that don’t currently exist, to name a few. Using data analytics, it becomes possible to better optimize your business by discovering operational efficiencies, reducing costs, tracking customer trends across your organization, and making strategic decisions based on predictive data models. Is partnering with analytics experts the best choice for mid-sized institutions, or should you hire Full-Time Employees (FTEs) to build and manage your data?
There are multiple ways an analytics platform could be created—we’re going to look at two today.
Build it yourself
The first is choosing to create a custom data platform. While not a bad choice, it could take a FTE years to create your analytics platform—if it’s ever finished. An engineer hired to build a custom platform may leave you high and dry with no one to step in to help. Something like this could cost your business months—or even years—of lost money and productivity, leaving you with nothing to show for your platform building efforts.
Even if your data engineer remains with your business, there are other challenges you may encounter. It can be difficult for a single FTE to stay up to date on the newest technological advances and upgrades. Especially when that person is not only expected to clean and update information on thousands of data records, but also take care of system and software updates, keep up with changing trends in the analytics world, and more. A lack of manpower can also make tasks like finding trends in your data nearly impossible, as data processing may be far behind where your most recent and relevant business analytics can be found.
When it comes to advanced analytics, you would need to find and hire additional employees who are skilled in advanced data analytics, machine learning, and AI techniques, and ideally, familiar with your industry. This can be easier said than done. Data scientists, like many in the technology field, are in high demand, and may be difficult to find and hire in smaller geographical markets.
Work with a partner
A different option is working with a trusted technology partner who brings data analytics expertise straight to you. Partnering with an end-to-end provider often saves your company money while allowing someone else to take care of the nitty gritty that goes into creating reports, graphs, charts, and more. Additionally, you are guaranteed to have access to the team you need to build algorithms and find insights in your data. A partner will consistently provide you with the right tools, talent, and resources, while supporting you the entire way. But how could an Analytics as a Service partner help you find the true value of your data?
A good partner will be able to offer the required resources to achieve analytics success—a foundational data platform, automated data management, access to data experts, and data delivery methods such as relevant and actionable dashboards and reports. Imagine having a regular report, generated overnight, every night, for you to review first thing in the morning—without having to invest in many new FTEs and years of development time.
When looking for a data analytics partner, all the things above are important for creating a successful partnership that leads to analytics success. Aunalytics provides data processing and analytics help and would never expect you to go it alone. When you hire us, you hire data scientists, data engineers, and data analysts, reducing the need for multiple expensive FTEs. By having access to a team of data experts by your side, your business can find itself enabled to make better, faster, and smarter decisions based on consistent, real-time data.
ACCELERATE 23 - Minnesota Credit Union League
ACCELERATE 23 - Minnesota Credit Union League
Radisson Blu MOA, Bloomington, MN
Aunalytics to attend ACCELERATE 23 as a Silver Sponsor
Aunalytics is excited to attend the Minnesota Credit Union League’s annual conference, ACCELERATE 23 in Bloomington, MN. Representatives from Aunalytics will be speaking with attendees and presenting the Daybreak™ for Financial Services solution at their exhibit booth. Daybreak enables credit unions to more effectively identify and deliver new services and solutions so they can better compete with large national banks through AI and advanced analytics. Financial institutions can use these AI-driven insights to improve customer and member engagement and increase wallet share.
2023 CULytics Summit
2023 CULytics Summit
Microsoft Conference Center, Redmond, WA
Aunalytics to attend and speak at the 2023 CULytics Summit in Redmond, WA
Aunalytics is thrilled to attend and speak at the 2023 CULytics Summit—in-person for the first time after a three year hiatus! Aunalytics is excited to participate in two speaking sessions. Ryan Wilson, VP, Client Relationships, will be presenting a demo of the Daybreak™ for Financial Services solution which enables credit unions to more effectively identify and deliver new services and solutions so they can better compete with large national banks. Meanwhile, Taylor Oake, Account Executive – Enterprise Analytics, will be joining Brent Hepner of 3Rivers FCU to present the case study, “Discovering Business Value Through AI-Powered Business Intelligence & Predictive Analytics: A Successful Partnership.”
Ohio Credit Union League InVest48
Ohio Credit Union League InVest48
Hilton Downtown Columbus Tower, Columbus, OH
Aunalytics to attend InVest48, the Ohio Credit Union League's Annual Conference
Aunalytics is pleased to attend InVest48, the annual conference of the Ohio Credit Union League. Aunalytics will be meeting with attendees and giving demos at booth #416. Representatives from Aunalytics will be educating attendees on how financial institutions can use AI-driven insights to improve customer and member engagement and increase wallet share. Event attendees can also learn more about the Daybreak™ for Financial Services solution which enables credit unions to more effectively identify and deliver new services and solutions so they can better compete with large national banks.
2023 Fintech Meetup
Fintech Meetup 2023
Aria, Las Vegas, NV
Aunalytics to attend the 2023 Fintech Meetup in Las Vegas as Bronze Sponsor
Aunalytics is excited to attend the 2023 Fintech Meetup in Las Vegas, Nevada. Aunalytics will be meeting with attendees and giving demos at booth SC1 on how financial institutions can use AI-driven insights to improve customer and member engagement and increase wallet share. Event attendees can learn more about the Daybreak™ for Financial Services solution which enables community banks and credit unions to more effectively identify and deliver new services and solutions so they can better compete with large national banks.