Aunalytics VP Ryan Wilson to Present at Launch 2022, Providing Insights into How Credit Unions Can Strengthen Their Position in Regional Markets and Compete More Effectively Using Advanced Data Analytics
Leading Data Platform Provider Will Feature Aunalytics Daybreak for Financial Services at The Carolinas Credit Union League Event in February
South Bend, IN (January 31, 2022) – Aunalytics, a leading data platform company delivering Insights-as-a-Service for enterprise businesses, announced today that the company’s Vice President, Client Relationships Ryan Wilson will present at LAUNCH 2002, hosted by The Carolinas Credit Union League in February. Wilson’s talk, How Advanced Data Analytics Enables Credit Unions to Strengthen Their Position in Regional Markets and Compete More Effectively, will take place on February 4 at 10:45 a.m. at the Sheraton Charlotte in Charlotte, North Carolina. Aunalytics will also showcase its advanced data analytics solution for credit unions at the event, February 3-4.
Aunalytics’ DaybreakTM for Financial Services offers credit unions the ability to gain member intelligence to grow their lifetime value, predict churn, determine which products to introduce to members and when, based upon deep learning models that are informed by data. Built from the ground up, Daybreak for Financial Services is a cloud-native data platform that enables users to focus on critical business outcomes. The solution seamlessly integrates and cleanses data for accuracy, ensures data governance, and employs artificial intelligence (AI) and machine learning (ML) driven analytics to glean member intelligence and timely actionable insights that drive strategic value.
Using Aunalytics’ universal cloud-native data platform, predictive analytics, and AI/ML based Smart Features, credit unions have an effective and scalable way to leverage data for strategic business insights. Harnessing their data enables them to discover patterns, insights, trends, and usage strategies to help strengthen their position in regional markets and compete with large national banks. With Aunalytics’ member intelligence data model, they can deliver timely personalized messages to members, make data-driven product recommendations, measure campaign ROI, and grow net dollar retention.
“Credit unions and other midmarket financial institutions can sharpen their competitive edge by redefining the local experience and digitally transforming how they operate,” said Wilson. “The ability to target, discover and offer the right services to the right people, at the right time, improves member relationships, delivers new products and services through data-driven campaigns, and accelerates competitive advantage. We look forward to meeting members of The Carolinas Credit Union League and demonstrating how Daybreak can help them achieve their revenue goals in an increasingly digital, data-driven financial services environment.”
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About Aunalytics
Aunalytics is a data platform company delivering answers for your business. Named a Digital Innovator by analyst firm Intellyx, and selected for the prestigious Inc. 5000 list, Aunalytics provides Insights-as-a-Service to answer enterprise and mid-sized companies’ most important IT and business questions. The Aunalytics® cloud-native data platform is built for universal data access, advanced analytics and AI while unifying disparate data silos into a single golden record of accurate, actionable business information. Its DaybreakTM industry intelligent data mart combined with the power of the Aunalytics data platform provides industry-specific data models with built-in queries and AI to ensure access to timely, accurate data and answers to critical business and IT questions. Through its side-by-side digital transformation model, Aunalytics provides on-demand scalable access to technology, data science, and AI experts to seamlessly transform members’ businesses. To learn more contact us at +1 855-799-DATA or visit Aunalytics at https://www.aunalytics.com or on Twitter and LinkedIn.
PR Contact:
Denise Nelson
The Ventana Group for Aunalytics
(925) 858-5198
dnelson@theventanagroup.com
Aunsight: An end-to-end solution to the data pipeline problem
Data pipelines are hard to deliver. Issues often arise when piecing together various technology tools for each part of the process. We developed the Aunsight™ Data Platform to solve this problem. Aunsight is an end-to-end data solution that includes cloud-native advanced analytics, computing, and data warehouse storage infrastructure and software. The data accuracy feature provides automated data management including data profiling, auto-mapping, ingestion, integration, and cleansing. It also automates the entire process.
Watch the video below to learn more about how the Aunsight Data Platform, along with the expertise of the Aunalytics team, provides a seamless data pipeline that allows financial institutions to utilize machine learning and AI to discover actionable insights in their data.
The ONE Conference 2022 - Illinois Bankers Association
The ONE Conference
Illinois Bankers Association
Embassy Suites, East Peoria, IL
Aunalytics to sponsor and present during the Bank Marketing track of the Illinois Bankers Association's The ONE Conference
Ryan Wilson, VP Client Relationships at Aunalytics, will be presenting a talk entitled “Using Advanced Data Analytics to Personalize Customer Intelligence and Achieve Competitive Advantage” at the Illinois Bankers Association’s The ONE Conference. Aunalytics, a sponsor of the event, will be demonstrating Daybreak™ for Financial Services at their exhibit booth. Daybreak enables community banks to more effectively identify and deliver new services and solutions for their customers so they can better compete with large national banks.
LAUNCH 2022 - Carolinas Credit Union League
LAUNCH 2022
The Carolinas Credit Union League
Sheraton Charlotte, Charlotte, NC
Aunalytics to present and exhibit as a Takeoff Sponsor at LAUNCH 2022, powered by the Carolinas Credit Union League
Aunalytics is excited to attend LAUNCH 2022, powered by the Carolinas Credit Union League as a Takeoff Sponsor. Ryan Wilson, Vice President of Client Relationships, will be presenting a talk on advanced data analytics solutions, and the team will be demonstrating Daybreak™ for Financial Services at the Aunalytics exhibition booth. Daybreak enables credit unions to more effectively identify and deliver new services and solutions for their members so they can better compete with large national banks.
Digital Banking & Analytics Initiatives Top Banking Technology Predictions for 2022
When looking at major trends and predictions regarding banking technology for mid-market financial institutions this year, two themes top the list—digital banking and analytics initiatives. Mid-market financial institutions have been placing more emphasis on digital banking and analytics initiatives in recent years as consumer preferences and technologies evolve. But over the past two years, the pace of this shift has accelerated. As we move away from the initial shock to our economy caused by the global pandemic, and continue to feel its ripple effects in the supply chain, the jobs market, and price increases in nearly every sector, 2022 reveals that time is of the essence for new leaders to emerge in mid-market banking with smart technology investments.
Unfortunately, simply providing a mobile banking app is not enough in a world where customers demand personalized digital interactions. A banking institution must augment digital banking technology with customer intelligence and implement data-driven decision making through AI-enabled analytics. This is not a minor undertaking. It may require the bank to make a fundamental shift in the way it operates and the initiatives it prioritizes. Cultivating a data-driven culture is essential in meeting this goal. However, this can be challenging. Many mid-market financial institutions may not yet have the technology and talent needed to facilitate a data-driven culture. It requires data management and advanced analytics technology and expertise. Organizations need to take steps now in order to not only stay relevant—but to truly thrive—in this ever-evolving industry. Staying up-to-date on the latest technological trends is the first step in the process.
To learn more about the top technology trends in mid-market banking, and steps community banks and credit unions can take now in order to bridge the competitive gap, download our eBook, Top 5 Imperative 2022 Banking Technology Predictions for Mid-Market Financial Institutions.
eBook: Top 5 Imperative 2022 Banking Technology Predictions for Mid-Market Financial Institutions
Top 5 Imperative 2022 Banking Technology Predictions for Mid-Market Financial Institutions
As we move away from the initial shock to our economy caused by the global pandemic, and continue to feel its ripple effects in the supply chain, the jobs market, and price increases in nearly every sector, 2022 reveals that time is of the essence for new leaders to emerge in mid-market banking with smart technology investments.
Fill out the form below to receive the eBook.
Aunalytics is a data platform company. We deliver insights as a service to answer your most important IT and business questions.
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Data Analytics Helps Midsize Financial Institutions Thrive
The financial services industry continues to rapidly evolve. Between mergers, changing customer demographics, and increasing reliance on digital platforms for banking interactions, it can be difficult for smaller institutions to compete with large, national, and online-only banks in this crowded market. As customer interactions become increasingly digital, community and mid-market banks and credit unions are challenged with maintaining the competitive advantage that local, personalized, white-glove service has traditionally afforded them. This is why customer intelligence powered by data analytics helps midsize banks and credit unions thrive. However, they oftentimes struggle to achieve the valuable business insights that untapped data could provide to improve their operations.
It is unlikely that midsize and community banks will “out tech” large banks and fin-techs on their own. However, with the right partners, they have an opportunity to thrive by redefining the local experience and digitally transforming how they operate. Using the right data analytics, they can leverage their local knowledge with personalized customer intelligence to regain competitive advantage.
Customer Intelligence within Reach
Aunalytics’ Daybreak™ for Financial Services offers the ability to target, discover and offer the right services to the right people, at the right time. Built from the ground up for midsize community banks and credit unions, Daybreak for Financial Services is a cloud-native data platform with advanced analytics that empowers users to focus on critical business outcomes. The solution cleanses data for accuracy, ensures data governance across the organization, and employs AI and machine learning (ML) driven analytics to glean customer intelligence and insights from volumes of transactional data created in the business and updated daily. With daily insights powered by the Aunalytics cloud-native data platform, industry intelligence, and smart features that enable a variety of analytics solutions for fast, easy access to credible data, users can find the answers to such questions as:
- Which current customers that have a loan but not a deposit account?
- Who has a mortgage or wealth account with one of my competitors?
- Which customers with a credit score above 700 are most likely to open a HELOC?
- Which loans were modified from the previous day?
- Who are current members with a HELOC that are utilizing less than 25% of their line of credit?
Harnessing their data with Daybreak enables community banks and credit unions to discover patterns, insights, trends, and usage strategies helps to strengthen their position in regional markets and compete with large national banks. With Aunalytics’ customer intelligence data model, they are enabled to deliver timely personalized messages to customers, make data-driven product recommendations, measure campaign ROI, and grow net dollar retention.
Catalyst University 2022
Catalyst University 2022
Radisson Kalamazoo, Kalamazoo, MI
Aunalytics to Attend 2022 Catalyst University
Aunalytics is excited to once again attend Southwest Michigan First’s Catalyst University 2022 in Kalamazoo, MI. Aunalytics is participating as a speaker sponsor this year, and is pleased to present Chip Heath, best-selling co-author and professor at Stanford Graduate School of Business, teaching courses on business strategy and organizations. He will be speaking about how to translate numbers into things our brains can comprehend and use to tell compelling stories.
